Entitled Everglade the iconic photographers Inez van Lamsweerde and Vinoodh Matadin placed four surveillance cameras in the studio in which Kate Moss performed for the palace of Balmain in their A/W 2010/11 campaign. The intentional blurring of boundaries of reality is typical of modern day media and the film portrays a captivating ambience between the world on show and the world in secret. Integrated within the film lies metamorphosing illustrations created by Jo Ratcliffe to further portray the poignancy of a fantastical, magical world within a true to life portal. Nowness remains an ever favourite of mine.
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